As NFTs continue their insidious creep across the games industry, PlatinumGames – the studio behind the likes of Bayonetta, Nier: Automata, and the imminent Babylon’s Fall – has shared its own perspective on the issue, calling the spread of the controversial tech “frustrating”, given it offers “no positive impact on the creators or the users in any sense.”
Platinum’s CEO Atsushi Inaba and vice president Hideki Kamiya discussed NFTs and blockchain technology as part of an extensive chat with VGC, revealing that despite growing interest in the tech among gaming publishers, the studio hasn’t “really been thinking about that.”
“I understand it’s a hot topic right now and it’s really starting to gain momentum,” Inaba told VGC, “but the way that it’s gained momentum has been focused on profitability for the company, but with no positive impact on the creators or the users in any sense. So that’s frustrating to see happening.”
“The people who are trying to promote NFTs and partner with gaming companies, their conversations seem extremely one-sided,” Inaba continued. “‘Hey, you’re going to make money!’. But how does it benefit the user or the creator? If I want to spend my time on something, I want it to benefit making good games.”